On April 25th, the internationally renowned luxury goods company Giorgio Armani S.pA ("Armani")'s EA7EmporioArmani, ArmaniJeans and EmorioArmani underwear series - Jingdong official store opened on the same day. All of the above brands have settled in Jingdong in a self-operated mode, providing consumers with rich and high-quality fashion apparel while ensuring a full-process quality shopping experience. The Armani Group's brand presence is undoubtedly another major gain in the fashion and internationalization of Jingdong's apparel platform. It reflects the comprehensive recognition of the image and channel value of Jingdong apparel platform by international first-line luxury brands.
Jingdong EA7EmporioArmani official store is the brand's first official authorized store. Founded in 2004, the EA7 series is a strong and unique brand for both sports fans and professional athletes. The brand design concept incorporates passion, expertise and technical research that is both time-consuming and durable. Breathable and waterproof. Consumers can purchase the full range of trend sportswear from the EA7 brand under the Synchronous Line on the Jingdong platform.
The ArmaniJeans denim collection is based on jeans with special body and special wash colors. The official store of Jingdong ARMANIJEANS covers the best-selling basic styles such as classic denim, shirts and slacks, as well as fashionable jackets and dresses.
Emporio Armani underwear series is a fashion design brand focusing on underwear category, including underwear, underwear, socks and other products, using lightweight fabrics, soft and elastic touch, both breathable and absorbent perspiration. Jingdong EmporioArmaniUnderwear official store will also provide a variety of multi-color products for consumers to choose.
With the advent of the era of consumption upgrades, the demand for high-quality consumers in China continues to grow, and the desire of internationally renowned brands to further open up the Chinese market is also increasing. Jingdong apparel business is keen to capture market demand and has continued in recent years. In the brand's key layout, the introduction of international and domestic well-known clothing brands settled; at the same time, Jingdong apparel actively created a personalized and fashionable strategic layout, and successively landed in Milan, New York and London Fashion Week, etc., to improve the platform internationalization upgrade initiatives, committed to To provide consumers with rich and high-quality fashion apparel; in addition, Jingdong apparel, which focuses on quality and service experience, provides high-quality online platforms and high-quality consumer groups for domestic and foreign brands, effectively supporting the brand's market development in China.
The Armani Group's brands are concentrated in the company. It is another proof of Jingdong's high-end fashion industry. In the future, Jingdong Apparel will continue to explore and introduce outstanding domestic and international brands to achieve interactive growth of platforms and brands, bringing more consumers. More choices and a better quality shopping experience.
Editor in charge: Liu Bing
SHAOXING YINGSIPE TEXTILE CO.,LTD , https://www.chinayingsipei.com